PPC / SEM China: Search engine marketing and China keyword advertising, PPC China
A keyword advertising (also called SEM, search engine marketing, PPC, pay-per-click or paid search) campaign is the quick way to get on page one in the Chinese search engines. All major search engines in China offer the advertising channel PPC / SEM – although there are some differences between Baidu, Google and Yahoo. The idea [...]

Stefan is Managing Director of 3digitalminds Co., Ltd., a 