Home Posts tagged "china marketing"
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Social e-commerce in China, mass customization & personalization

Published on May 13, 2011 by in online marketing

At present, 3digitalminds is working on a new project for Asian markets. With Juuway we will offer customized products for Asian customers, based on social media and social co-creation. 1,3 billion Chinese with black hair and brown eyes want to make a difference – the next China hype will be personalized fashion and other personalized

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China search engine news: Google China with new approach, Baidu hires US engineers

Google China changes tactics to avoid ICP licence withdrawal Google publicly declared its intention in March to move its Chinese-language Internet search operation in Hong Kong in hopes of bypassing censorship laws for companies that operate in mainland China, but the public showdown with the Chinese government never seemed destined for a happy ending. Google

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Google CEO responds to China setback

The Google chief executive, Eric Schmidt, has said the company had resolved its differences with the Chinese Government and agreed to take down contentious content from its search engine in China. Speaking to Media at the Cannes International Advertising Festival, Schmidt confirmed google.cn was back online. “Officially, what I can say is: we will continue

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China advertising spend growth revised downward

Carat has released new global adspend forecasts for 2008 and 2009, revising China’s growth downwards by a percentage point for this year, and over two per cent next year. According to the report, the downward revision this year, from 19.7 per cent to 18.2 per cent, is due to the impact of the May earthquake,

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China Marketing

Published on March 25, 2008 by in

Marketing in China is a very sensitive topic. Many Western multi-nationals have burnt their fingers because they didn’t consider the rules of marketing in China. The result: huge marketing budgets were spent, the brand made itself ridiculous or got a lot of negative critics from Chinese consumers. After all the whole marketing campaign was a

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