China Domains for Sale
Posted on April 30, 2008
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Here are a few domains that I registered during the past years. I want to either sell them or pick one or two business cases to bring them alive if an investor can bring in some financial backing. The complete list is here. Anybody interested, contact me.
China Dating Domains
Domains for the 15 largest Tier1 and [...]
Urban Development in China
Posted on April 22, 2008
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Ok, doesn’t seem to be a online marketing related topic at the first glimpse. But when it comes to the development of the Internet usage in China the development of cities is definitely a crucial part of Internet penetration in China. Actually, many reports about Internet demographics in China just focus on the Tier1 cities [...]
Hongkong: Web overtakes TV for men
Posted on April 16, 2008
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Hong Kong’s men now spend more time on the internet than they do watching TV. Synovate’s latest ‘Media Atlas’ survey shows that men aged 15-64 spend 142 minutes online a day, compared with 137 minutes watching TV. It is the first time TV has been displaced as the most watched medium. Women, however, continue to [...]
Search engine markets shares in Asia
Posted on April 8, 2008
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Update: Here is my latest post about Asian search engine market shares (2009/2010)
Recent global market shares of search engines (I/2008, netapplications.com):
Broken down into Asian countries, Google’s markets share looks like this:
I did some research and compared the positions of the search engines in the following Asian markets. If available I added the rough percentages in [...]
Online marketing: Beer flow in Germany
Posted on April 6, 2008
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Today comes a somewhat off-topic post about beer life in Germany. But as it is a nice stereotype used for an online marketing campaign by the German airline Lufthansa, I thought I have to do some promotion for my home country. Take a look and enjoy.
Yes! Beer is good for the skin, didn’t you know? [...]
Online habits: China vs US
Posted on March 25, 2008
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Here comes a follow-up to one of my previous posts about Chinese online behavior. JWT conducted a study called ‘Young digital mavens’ among young Internet users aged 16 to 25. The results are summarized here, a more extensive post can be found here.
Once again the results are just amazing how heavily the Chinese users are [...]
Web Trend Map 2008 released
Posted on February 27, 2008
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In this year’s publication of the Web Trend Map, the Information Architects chose a Tokyo-area train map style design of the global Internet landscape and it even comes with a great clickable online version. Besides you can download in A3 format and even order a A0 copy for 50 USD. You need to be quick [...]
Monetize your Chinese Website with these contextual partner programs
Posted on February 18, 2008
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You got a website in Chinese language and want to monetize it? Here are some content ads provider and contextual partner programs in China which can be used to monetize a Chinese website:
Google Adsense China: Type: partner program for text, banner or video ads. Simplified and traditional Chinese available, works the same as in any [...]
Experiences with Chinese SEO and SEM
Posted on February 1, 2008
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During several Chinese SEO pitches and SEO projects here in China I often came across the same imaginations about SEO again and again, no matter if giving a SEO presentation at Chinese or international companies.
Here are a few of my Chinese SEO experiences . Feel free to comment on that, I am interested in any [...]
Importance of BBS for Chinese Internet Users
Posted on January 21, 2008
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Read this great post about BBS in China. It is really surprising how heavily bulletin-board-systems (BBS) are used in China. Here are some excerpts of Gang Lu’s post:
80% of Chinese sites are running their own BBS and the total daily page view is over 1600 million and 10 million posts are published every day.
In China [...]

Stefan is Managing Director of 3digitalminds Co., Ltd., a 