Monetize your Chinese Website with these contextual partner programs

Posted on February 18, 2008
Filed Under online marketing |

You got a website in Chinese language and want to monetize it? Here are some content ads provider and contextual partner programs in China which can be used to monetize a Chinese website:

  • Google Adsense China: Type: partner program for text, banner or video ads. Simplified and traditional Chinese available, works the same as in any Western language. Large advertiser database. Although the ads displayed on websites are often not targeted enough, it is pretty popular.
  • Alimama.com: Very popular among Chinese webmasters and bloggers, it is an ad exchange portal where one can upload his website/blog and advertisers can book it. I reported earlier about alimama’s user base. Application procedure is Chinese only. Large advertiser database. Simplified Chinese only.
  • Sohu/Sogou: Textlink ad solutions provided by Sohu, a minor but fast growing local Chinese search engine. Simplified Chinese only. Registration here.
  • YSM: Yahoo’s paid search program, also offers contextual text link integration for webmasters in simplified and traditional Chinese language.

Explanation: Simplified Chinese used in mainland China only, traditional Chinese is used in Taiwan and Hongkong.

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Comments

2 Responses to “Monetize your Chinese Website with these contextual partner programs”

  1. swoo on February 20th, 2008 3:14 pm

    Thanks a lot for your analysis on Chinese online marketing, keep going, you opinion is a valuable reference for me ;)

    Just add a little bit, simplified Chinese also used in Singapore, and traditional Chinese used in Macao as well

  2. Matt McDougall on March 17th, 2008 9:30 am

    SnoTech Media (www.sinotechmedia.com.cn) also provides a similar offering to that of Alimama and Google. Called, SinoNetwork, this network is the largest independent ad network in China and provides a great reporting tool/dashboard in both Chinese (simplified) and English.

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