Asian Search Engine Market Shares (2009/2010)

Posted on February 13, 2010
Filed Under online marketing | 3 Comments

Here is an update on search engine market shares in Asia. Most numbers are based on 2009 figures. Didn’t find anything about 2010 yet. If someone got input for 2010 or other sources as well, post a comment please, I will update the table. This time I tried to find several resources per country to make the data more sound. Take a look by yourself, different resources show different numbers (of course) but sometimes they differ really heavily, especially for China. The last row of each country shows the numbers from my last post about Asian search engine market shares (from 04/2008).

 

Country Pos.1   Pos.2   Pos.3   Date Source
 
China Baidu 63%         Sep-09 comscore
China Baidu 65% Google 33% Yahoo 1% Sep-09 statcounter
China Baidu 77% Google 13% Soso 3% Sep-09 CNNIC
China Baidu 59% Google 31% Yahoo 6% Mar-09 Analysys International
China Baidu 60% Google 20% Yahoo 10% Apr-08 my first post
 
Taiwan Yahoo 65%         Sep-09 comscore
Taiwan Yahoo 56% Google 43% Bing 0.7% Sep-09 statcounter
Taiwan Yahoo 60% Google 18% MSN 10% Apr-08 my first post
 
Hongkong Yahoo 59%         Sep-09 comscore
Hongkong Google 51% Yahoo 47% Bing 1% Sep-09 statcounter
Hongkong Yahoo   Google 25%     Apr-08 my first post
 
South Korea Naver 69% Daum 15% Yahoo 5% Jun-09 other
South Korea Google 75% Yahoo 13% Naver 10% Sep-09 statcounter
South Korea Naver 49%         Sep-09 comscore
South Korea Naver 75% Daum 10% Yahoo 5% Apr-08 my first post
 
Singapore Google 80% Yahoo 18% Bing 3% Sep-09 statcounter
Singapore Google 72%         Sep-09 comscore
Singapore Google 57% Yahoo 20%     Apr-08 my first post
 
Malaysia Google 75% Yahoo 22% Bing 3% Sep-09 statcounter
Malaysia Google 71%         Sep-09 comscore
Malaysia Google 51%         Apr-08 my first post
 
Thailand Google 99%         Sep-09 statcounter
 
Indonesia Google 96% Yahoo 3%     Sep-09 statcounter
 
Phillippines Google 72% Yahoo 25% Bing 2% Sep-09 statcounter
Phillippines Yahoo 85% Google   MSN   Apr-08 my first post
 
Vietnam Google 95% Yahoo 3% Bing 2% Sep-09 statcounter
Vietnam Google 90%         Apr-08 my first post
 
India Google 89%         Sep-09 comscore
India Google 96% Yahoo 3% Bing 1% Sep-09 statcounter
India Google 80%         Apr-08 my first post
 
Japan Google 47%         Sep-09 comscore
Japan Google 77% Yahoo 21% Bing 2% Sep-09 statcounter
Japan Yahoo 65% Google 25%     Apr-08 my first post
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Comments

3 Responses to “Asian Search Engine Market Shares (2009/2010)”

  1. Mobile Marketer on April 6th, 2010 4:21 pm

    I hope to see an update in the year 2010. Please post it as soon as possible. Thank you!

  2. inextcom on April 14th, 2010 3:17 pm

    Impressive, three different sources of information for each market. This is a good job congratulations. Good quality information. I discovered your work 2 years from now and I am glad you developped it and your methodology.
    Keep on working on it please.

  3. SEO China on May 18th, 2010 12:59 pm

    Woo that’s exactly what i was looking for, thank you.
    But Google leaved China right ? I guess market shares are quite different now. Thank you for the info.

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